Polar Ice Cream, a well known Bangladeshi brand became co-sponsor for the international series of Bangladesh vs Pakistan. Moreover activation was done on roadside with a shout Kiosk developed by Bondstein. In a very short span of time the hype got everyone by surprise. Fans started sharing their supports with the Tigers from all around Bangladesh. Even the Kiosk could also be tracked through GPS on demand. More than ten Thousand fans roared for the Tigers in less than a week from different locations of Dhaka City creating more than millions of impressions.
