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“DHAKA BANK 21 YEARS” Campaign

Dhaka Bank is celebrating it’s 21 years of journey in the current year 2016. The brief was to create a master campaign with the inner strength of the bank  and  to create a brand identity and persuasive  image.

The Dhaka bank’s slogan is `Banking with excellence’.
Dhaka Bank still focuses on its journey

and business, celebrated 21st anniversary with pride and jubilation; and certainly with a new vision of delivering excellence and inclusive banking.

On this background,
The campaign’s title was ‘21 Years of Energy, Experience & Excellence.

ATL, BTL campaigns were done very successfully in several  print, billboard, Audio-visual Media.